Job Description

Job Description

Job Description

Description:

The Arizona Event Marketing Manager will be responsible for recruiting, hiring, and training a team of field marketers to generate high-quality appointments through community events, home shows, and the development of the RSVP Program. This role will also lead efforts to build and maintain a positive online presence, including generating positive reviews and engaging with the community.

• Team Recruitment & Training
  • Recruit, hire, and train all event and field marketers.
  • Develop clear performance expectations and provide ongoing coaching.
    
• Event Marketing & Vendor Management
  • Negotiate vendor contracts and maintain vendor relationships.
  • Build and execute a 12-month event and home show calendar.
  • Manage event logistics and track inventory needs for the Arizona market.
    
• Lead Generation
  • Drive lead generation while ensuring Issue Rate and Demo Rate benchmarks are met.
  • Set follow-up appointments with homeowners once projects are completed.
    
• RSVP Program
  • Launch, oversee, and grow the RSVP Program to deepen homeowner relationships.
  • Generate customer referrals, returning customer appointments, and additional sales opportunities through RSVP visits.
  • Organize and manage RSVP-related customer engagement activities.
  • Set up appointments and events at Senior Citizen communities, delivering presentations with the goal of generating new leads.
    
• Cross-Departmental Support
  • Provide marketing support for internal teams to enhance the customer journey.
  • Contribute to delivering consistent and exceptional customer service.

• Bachelor’s degree in Marketing, Communications, Business, or related field (preferred).
• 3–5 years of experience in marketing management, event marketing, or field team leadership.
• Proven experience in recruiting, hiring, and training teams.
• Strong negotiation and vendor management skills.
• Knowledge of digital marketing strategies and online reputation management.
• Excellent organizational and project management abilities.
• Ability to analyze performance metrics and maintain cost benchmarks.
• Strong interpersonal and communication skills with a customer-first mindset.

• Base Salary: $48,000 - $120,000+ high bonus annually
• Bonus Compensation: High-performance bonus structure with an average annual earnings potential of $120,000+.
• Competitive package designed to reward both individual and team success.

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