ISABEL MARANT
Founded in Paris in 1995, Isabel Marant is an icon of cool French style with a love of materials that live and travel, drawing inspiration from all over the world to irreverently refresh the urban wardrobe. Embodying a new vision of luxury, Isabel Marant offers a relaxed and effortless take on luxury clothing and accessories for men and women, seductive, intuitive and always disruptive.
This role is located at our NYC Corporate Office.
Overview:
The Public Relations Specialist will provide essential support to the PR department by aiding in the execution of VIP/talent relations, events, and public relations activities. This role is integral in ensuring the smooth operation of PR initiatives and maintaining brand standards.
Key Responsibilities:
Assist in PR Strategy Execution:
· Support the PR Manager in implementing PR strategies to sustain and boost brand visibility in alignment with the global objectives from Paris headquarters.
Media:
· Pitch digital and long lead coverage in alignment with business and image strategies.
· Build and maintain media relationships to ensure stronger coverage and awareness of brand priorities.
· Keep PR distribution lists up to date.
VIP:
· Collaborate with the PR Manager on all aspects of celebrity and influencer gifting initiatives.
· Compile and report VIP placements and gifting activities to Isabel Marant HQ.
Management:
· Hire, train and oversee seasonal interns in partnership with PR assistant
Sample Coordination:
· Manage press and talent sample requests and product dispatches for North, South and Central American markets, as well as international shoots organized by Paris HQ occurring in NY.
· Organize, track and manage showroom samples using LaunchMetrics.
· Inventory incoming collections and ensure accurate record-keeping.
· Contribute to seasonal PR order
Showroom Support:
· Maintain the cleanliness and organization of the showrooms, performing regular checks and daily upkeep to ensure an optimal environment for all collections.
· Reporting
· Work closely with PR Manager to prepare media and VIP reports
· Assist in the preparation and support of monthly “Best of” presentations for internal teams.
Event Assistance:
· Lead seasonal press days and support in the planning and execution of events in the US, press days, store openings, fittings and brand events.
· Collaborate with PR Manager and Paris HQ on outreach for runway shows.
Credit Request Processing:
· Oversee credit request distribution by PR assistant, ensuring accuracy of price and product descriptions using internal software.
Qualifications:
· Strong organizational skills and attention to detail.
· Ability to multitask and prioritize effectively in a fast-paced environment.
· Excellent communication and interpersonal skills.
· Proficiency in Microsoft Office Suite
· Previous experience in PR, fashion, or a related field is beneficial.
· A proactive attitude with a willingness to support various tasks and learn new skills.
Isabel Marant provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws
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