MAIN RESPONSIBILITIES System Administration: Own the process for managing users, roles, and permissions across the platform Consumer Journey Development: Hands-on development in SFMC to support consumer lifecycle marketing use cases Consumer Data Utilization: Support consumer data model integration across SFMC,CDP, and Personalization User Enablement: Provide training and documentation for platform use cases. Thought Leadership: Bring insight to the organization that will drive future investments. Influence strategic and technology decisions by developing recommendations. Testing Leadership: Coordinate UAT and QA activities to ensure seamless rollouts of new features INITIATIVES & DUTIES Implement platform use cases and integrations with Salesforce Marketing Cloud, CDP, and Personalization Support best practices for data collection and usage Execute platform enhancements and development tasks Support major platform enhancements with developer support EDUCATION & EXPERIENCE 3+ years of relevant experience with cross-cloud Salesforce environments (Sales, Service, Marketing) Salesforce Marketing Cloud Consultant certification preferred Experience with one or more Salesforce coding languages (such as AMPscript) Kasmo Global
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